ABOUT
A team experienced in Content Protection
Since 2000
Play Cubed is founded by Randy Saaf, Octavio Herrera, Fazri Zubair, and Noah Edelman. Our team has been together for over 8 years, with Randy and Octavio having worked together for over 20 years. Randy and Octavio are proven entrepreneurs with two successful exits valuing nearly $400M.
Randy and Octavio co-founded P2P content protection pioneer MediaDefender in 2000. MediaDefender was used by every major music label and movie studio and was acquired by ARTISTDirect in 2005. Our team also has a successful history of developing enabling technologies used by brands such as Major League Baseball, NBA, Star Trek/CBS, ESPN, Tony Hawk, Babe Ruth, Lady Gaga, Mattel, Interscope Records, Universal Music, Sony Music, Lionsgate, and many more.
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